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FANFOOD PLAYBOOK

Bringing you the X's and O's of how to run an efficient Gameday and provide the ultimate fan experience.

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  • Isabella Jiao
    Isabella JiaoWritter
    Oct 16, 2020 19 min

    Ep. 66: Learning From Esports Growth with Eric Johnson

    Eric Johnson, CEO of the Electronic Gaming Federation, talks about lessons learned from the growth of Esports. How does Esports elevate the customer experience?

    Isabella Jiao
    Isabella JiaoWritter
    Oct 9, 2020 17 min

    Ep. 65: How Zenni Is Using Technology To Improve Customer Experience with Sean Pate

    Sean Pate, Brand Marketing & Communications Officer at Zenni, talks about how Zenni has used technology to improve the customer experience and differentiate themselves from the competition.

    Isabella Jiao
    Isabella JiaoWritter
    Oct 3, 2020 15 min

    Ep. 64: Social Media Strategy and Generating Growth with Billy Ash

    Billy Ash, Chief Digital Officer and Managing Partner at Today’s Business, talks about social media strategy and how it can be used to generate growth.

    Isabella Jiao
    Isabella JiaoWritter
    Sep 25, 2020 17 min

    Ep. 63: Creating A Differentiated Customer Experience in Sports Betting with Ben...

    Ben Fawkes, Vice President of Digital Content at VSIN, talks about creating a differentiated customer experience in the sports betting industry.

    Isabella Jiao
    Isabella JiaoWritter
    Sep 20, 2020 19 min

    Ep. 62: Modernizing Customer Experiences in Fitness with Austin Cohen

    Cody Cejda, Football Operations & Strategy at Northwestern University, on how the football program executes their vision by innovating to stay ahead.